Audible - D&Ad Young Blood

Visual Identity

Challenge:

Design a visual identity for a fictional* Audible Originals title that stands out and makes
some noise.

Out West

Target Audience: 35-54 without children, looking for fun, engaging content to listen to whilst multi-tasking.

Genre: Crime (Podcast)

Synopsis: Tales from the American Frontier (or Old West) have fascinated us for decades. A world of crime and misfortune have always surrounded the old tales, but this podcast seeks to go beyond the legends and uncover some of the darkest crimes of the times.